History

Joyful Honda Co., Ltd. is established in Tsuchiura, Ibaraki Prefecture, with the business objectives of sales of lifestyle goods and housing materials.

Joyful Honda Arakawaoki Store opens in Tsuchiura, Ibaraki Prefecture

Joyful Honda Yachiyo Store opens in Yachiyo, Chiba Prefecture

Joyful Honda Koga Store opens in Koga, Ibaraki Prefecture

Joyful Honda Satte Store opens in Satte, Saitama Prefecture

Joyful Honda Ichihara Store opens in Ichihara, Chiba Prefecture

Smile Honda Co., Ltd. (present Reform Division) is established in Tsuchiura, Ibaraki Prefecture

Joyful Athletic Club Co., Ltd. (currently MTJ FITNESS Corporation) is established in Tsuchiura, Ibaraki Prefecture

Honda Sangyo Co., Ltd. is established in Tsuchiura, Ibaraki Prefecture

Joyful Naiso Co., Ltd. is established in Tsuchiura, Ibaraki Prefecture

Joyful Honda Kimitsu Store opens in Kimitsu, Chiba Prefecture

Joyful Honda Chiba Store opens in Inage-ku, Chiba, Chiba Prefecture

Lake Kasumigaura Water Purification Promotion Foundation (since re-named Honda Memorial Foundation) is established in Tsuchiura, Ibaraki Prefecture

Joyful Honda Moriya Store opens in Moriya, Ibaraki Prefecture

Tsukuba Shogyo Toshi Kaihatsu Co., Ltd. is established in Tsuchiura, Ibaraki Prefecture

Joyful Honda Tomisato Store opens in Tomisato, Chiba Prefecture

Honda Sangyo Co., Ltd. opens THE GLOBE Mishuku Store in Setagaya-ku, Tokyo

Joyful Honda Newport Hitachinaka Store opens in Hitachinaka, Ibaraki Prefecture

Joyful Honda Nitta Store opens in Ota City, Gunma Prefecture

Joyful AK Co., Ltd. (present affiliated company accounted for under the equity method) is jointly established in Sapporo, Hokkaido

Andy & Williams Botanic Garden opens in the grounds of Joyful Honda Nitta Store

Joyful Honda Chiba Newtown Store opens in Inzai, Chiba Prefecture

Joyful Honda Utsunomiya Store opens in Kaminokawa-machi, Kawachi-gun, Tochigi Prefecture

Fashion Cruise shopping mall complex opens in the grounds of Joyful Honda Newport Hitachinaka Store

Joyful Honda Mizuho Store opens in Mizuho-machi, Nishitama-gun, Tokyo

Smile Honda Co., Ltd. (present Reform Division), Honda Sangyo Co., Ltd., Joyful Athletic Club Co., Ltd. (currently MTJ FITNESS Corporation), Tsukuba Shogyo Toshi Kaihatsu Co., Ltd., and Joyful Naiso Co., Ltd. are wholly-owned subsidiaries of Joyful Honda Co., Ltd.

Tsukuba Shogyo Toshi Kaihatsu Co., Ltd. is merged into Honda Sangyo Co., Ltd. and Joyful Naiso Co., Ltd. is merged into Smile Honda Co., Ltd. (present Reform Division)

Joyful Honda Chiyoda Store opens in Chiyoda-machi, Ora-gun, Gunma Prefecture

Joyful Shaken & Tire Center Co., Ltd. (currently BACS Boots Co., Ltd.) is established in Inzai, Chiba Prefecture (located in the grounds of Joyful Honda Chiba Newtown)

Joyful Honda Co., Ltd. is listed on the First Section of the Tokyo Stock Exchange

Joyful Shaken and Tire Center Co., Ltd. (currently BACS Boots Co., Ltd.) is made a consolidated subsidiary

Smile Honda Co., Ltd. (present Reform Division) establishes a showroom in Tsukuba, Ibaraki Prefecture

The Exterior Center Division is assigned to Smile Honda Co., Ltd. (present Reform Division). Smile Honda Co., Ltd. changes its trade name to Joyful Honda Reform Co., Ltd. (present Reform Division)

Honda Sangyo Co., Ltd. opens THE GLOBE Tsukuba Store in the grounds of Aeon Mall Tsukuba, a big commercial facility in Tsukuba, Ibaraki Prefecture

Pet’s CLOVER Higashiomiya Store, the first store specializing in sales of pet items, opens in Minuma-ku, Saitama, Saitama Prefecture

Hondaya Chiba Miyako-cho Store, its first hardware store for business use, opens in Chuo-ku, Chiba, Chiba Prefecture

Joyful Honda Chiba Store in Inage-ku, Chiba, Chiba Prefecture, completed its full renovation and restarts business

Joyful Athletic Club Co., Ltd. (currently MTJ FITNESS Corporation) opens Orange Theory Fitness Motoyawata in Ichikawa, Chiba

Joyful Athletic Club Co., Ltd. (currently MTJ FITNESS Corporation) reopens Joyful Athletic Club Tsuchiura Store

Joyful Honda Reform Co., Ltd. (present Reform Division) opens Joyful Honda Reform Chiba Store in the grounds of Joyful Honda Chiba Store

The contract to transfer self-service gasoline station and kerosene-filling stand businesses is made with Idemitsu Kosan Co., Ltd.

Joyful Honda Reform Co., Ltd. (present Reform Division) and Honda Sangyo Co., Ltd. are merged into Joyful Honda Co., Ltd. Joyful Athletic Club Co. (currently MTJ FITNESS Corporation), Ltd. and Joyful Shaken & Tire Center Co., Ltd. (currently BACS Boots Co., Ltd.) are made non-consolidated subsidiaries

Hondaya Funabashi Natsumidai Store,its second hardware store for business use, opens in Funabashi, Chiba Prefecture

Changed the trade name of Joyful Athletic Club Co., Ltd. to MTJ FITNESS Corporation

Transferred a 67.0% stake in Joyful Athletic Club Co., Ltd. (currently MTJ FITNESS Corporation) to Think Fitness Corporation

Hondaya Kashiwa Toyoshiki Store,its third hardware store for business use, opens in Kashiwa, Chiba Prefecture

Transferred a 100.0% stake in Joyful Shaken & Tire Center Co., Ltd.(currently BACS Boots Co., Ltd.) to AUTOBACS SEVEN Co., Ltd.

MTJ Fitness Corporation dissolved a franchise agreement with Orangetheory Japan (Orangetheory Fitness Motoyawata)

Closed Joyful Honda Reform Tsukuba Showroom in Tsukuba-shi, Ibaraki.

JOYHON Oyama Ekimae Store opens in Oyama, Tochigi Prefecture

JOYHON Yoshioka Store opens in Yoshioka-machi, Kitagunma-gun, Gunma Prefecture

Hondaya Utsunomiya Motoimaizumi Store,its fourth hardware store for business use, opens in Utsunomiya, Tochigi Prefecture